Bruno Crivelli: experience that guides
Over 50 years of passion, dedication and entrepreneurial vision. The history of Crivelli began with Bruno Crivelli, a master goldsmith who, as a stone setter, was able to transform his talent into a company of excellence. His love for gems and his unmistakable savoir-faire made Crivelli a symbol of Made in Italy design, where quality, craftsmanship and authenticity are essential values.
“My passion emerged by creating jewellery with my own hands and it has strengthened with the growth of my company. Valenza is the home of fine jewellery and I am proud to have contributed to making it a tradition of excellence.”
Bruno Crivelli
FOUNDER
Alessia Crivelli: a legacy that is renewed
With enthusiasm and strategic vision, Alessia Crivelli carries on the first-class heritage built up by her father, guiding the company towards the future without ever losing sight of the values that have made it an icon of fine jewellery. As General Manager, in addition to overseeing marketing and brand identity, Alessia promotes innovation while respecting tradition, consolidating Crivelli’s presence on the international scene.
Her commitment to the goldsmith sector is also reflected in the key roles she holds at Confindustria Federorafi and Fondazione Mani Intelligenti, where she supports the training and growth of new generations, helping to preserve and innovate Made in Italy craftsmanship.
“I like to think that I can pass on my knowledge and transmit my passion for jewellery culture. I strongly believe in the talent of young people: if left free to express themselves, they can give new lustre to our craft, enhancing artisanal skills and craftsmanship, the beating heart of Made in Italy products.”
Alessia Crivelli
GENERAL MANAGER
Elena Bonetti: creativity that inspires
Elena Bonetti, Senior Designer at Crivelli, conceptualises creations that celebrate elegance and femininity down to the last detail. With over 20 years of experience in the world of fine jewellery, her talent for transforming inspiration into iconic jewellery is the result of her in-depth knowledge of the art of goldsmithing and on-going research into aesthetics.
Her collaboration with Bruno Crivelli is a meeting of visions and sensibilities, a continuous dialogue between tradition and innovation, intuition and technique.
“Working with Bruno Crivelli is an alchemy of shared insights and visions. Sometimes, the inspiration comes from observing the beauty of women in their daily lives, imagining the perfect jewellery to make them feel even more special.”
Elena Bonetti
SENIOR DESIGNER
Alessandro Paone: talent that innovates
Young, visionary, passionate: Alessandro Paone is the new promise of Crivelli’s goldsmith designs. Trained at the IED in Turin, he caught the company’s attention with his graduation thesis dedicated to the brand, demonstrating a unique sensitivity to combining heritage and modernity.
His creativity is nourished by the meeting of past and future, bringing fresh energy and meticulous attention to detail to the design team, with the aim of creating jewellery that moves through time with elegance and innovation.
“Working for Crivelli is a dream come true. I have the opportunity to express my creativity here and help create jewellery destined to leave a mark.”
Alessandro Paone
JUNIOR DESIGNER
